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Brand identity and packaging design by Studio Ruby Signorelli — luxury design studio based in California
Brand identity and packaging design by Studio Ruby Signorelli — luxury design studio based in California

DOES YOUR BRAND ACTUALLY LOOK PREMIUM? TAKE THE QUIZ.

Sep 13
1 min read

You know your product has to be right. What catches most new founders off guard is how much the branding around it decides whether anyone trusts it enough to buy. Discover the branding red flags that make new brands look amateur – and how to fix them before you launch…


Animated brand identity showcase featuring Café Aureum, Saint, and Maison Aurelia packaging design by Studio Ruby Signorelli

"Customers decide how much to trust a new brand within seconds, long before they read a word about what makes it good.

A logo built in a free template tool, mismatched fonts, packaging that looks like everyone else's, these are small choices, but they add up to the same message: not ready yet.

Meanwhile, a founder with the exact same product and a considered, professional identity gets taken seriously from day one.
"Customers decide how much to trust a new brand within seconds, long before they read a word about what makes it good."
  • Saint brand embossed card and packaging on metal tray by Studio Ruby Signorelli
  • Café Aureum mobile website design displayed on phone against pink fabric background by Studio Ruby Signorelli
  • Élan Journal branded stationery flat lay with clipboard, notepad, business card, and envelope by Studio Ruby Signorelli

The good news is you do not need to guess at this. Before you invest in a logo, packaging, or a full brand identity, it helps to know exactly how your current branding, or your plans for it, are actually landing.

Take the quiz below to find out where your brand stands right now, and what it needs to look premium instead of homemade.


Studio Ruby Signorelli works with founders launching independent luxury and premium brands in skincare, beauty, fragrance, fashion, hospitality, wine, and cafe, building the brand identity that gets a new business taken seriously from the start.
Animated brand identity showcase featuring Élan Journal magazine cover, Saint box packaging, and Lumea mascara packaging by Studio Ruby Signorelli



 
 
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